Does Vareons support loyalty programs and customer rewards?
Last verified: 2026-09-18
The loyalty program runs from a dedicated page in the dashboard with tabs covering general settings, tiers, rewards, earning, notifications, display, top consumers, and redemption orders, with discount, free-shipping, and gift rewards shown at checkout plus a balance and tier per customer in CRM. Enabling starts from the general tab switch, then tiers, rewards, earning rules, and notifications are set before announcing to shoppers. See the loyalty-programs documentation and enable a loyalty program.
Steps to launch the program
- Enable the program from the general tab and set the basic settings.
- Create tiers with graduated perks to encourage repeat buying.
- Define rewards from discount, free shipping, and gift with their checkout redemption rules.
- Set notifications and display, then watch top consumers and redemption orders regularly.
Loyalty with CRM and retention
The balance and tier on the customer profile tie loyalty to the full relationship. See configure points and tiers, points at checkout, loyalty programs for stores, and loyalty-driven retention.
Communicating the program
Announce the program in the store, order messages, and contact pages so shoppers know it exists and join it: a silent program builds no loyalty. Explain earning and redemption in plain language, and remind shoppers of their balances regularly to pull them back before any point expiry applies.
- Place a clear program banner on the homepage and checkout page.
- Send a balance reminder after every qualifying purchase.
- Celebrate tier upgrades with a congratulations message explaining the new perks.
Frequently Asked Questions
Which reward types exist?
Discount, free shipping, and gift rewards shown at checkout, with a balance and tier per customer in CRM and earning and redemption rules set from the program page.
How does a shopper start earning points?
After enabling the program and setting earning rules, points accrue on qualifying purchases automatically and the balance shows on the customer profile and at checkout.
Where do I follow program performance?
From the top consumers and redemption orders tabs on the same page: learn who is most active and tune tiers and rewards on real usage.