Can I set a different price per country in Vareons?

Last verified: 2026-09-19

Per-country pricing in Vareons combines two options: a fixed price per country pinned by the merchant on the product, and automatic conversion of display prices by visitor country. The fixed price wins over automatic conversion when rendering the price, which serves markets needing a deliberate final price that accounts for purchasing power and delivery costs. The base currency is chosen from the supported list in store settings and stays the pricing reference for the other options.

Steps for setting prices per country

  1. Define target markets and decide which need a fixed price and which can rely on automatic conversion.
  2. Open the pricing tab on the product page and pin the price for each target country.
  3. Review the base store currency in store settings and confirm it suits most sales.
  4. Enable dynamic currency for countries without a fixed price so converted prices show automatically.
  5. Preview the store from different regions or review outcomes to confirm the correct price per market.

Review fixed prices periodically as costs and exchange conditions shift, since a fixed price never moves with the market on its own. Documenting the reason for each fixed price also helps the team understand pricing strategy when expanding into new markets.

For more, read multi-currency support, customer currency choice, and changing store currency, or browse the answers hub.

Frequently Asked Questions

Which shows first: the fixed price or automatic conversion?

The fixed price pinned on the product wins over automatic conversion when rendering the price, so use it for markets needing a deliberate final price.

Does the fixed price move with exchange shifts?

No, the fixed price stays as the merchant pinned it and never moves automatically, so review it periodically as costs and market conditions shift.

Where do I set the price for a specific country?

From the pricing tab on the product page where the price pins per target country, with the base currency reviewed from store settings.

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